Branding, graphic design

Virtual Playground is a VR arcade located in the center of Barcelona. It offers a wide variety of game genres and uses the most comprehensive and immersive VR system (HTC Vive), fully integrated for multiplayer gaming experience, to create an immersive playing experience.

The grid is the most iconic image for virtual content, being able to create the illusion of 3D spaces in a flat surface.
Key concepts: 
Virtual reality
3D space

Very bright green and red to communicate energy and playfullness. Bright colors are also very characteristic of videogames.

The font selected was Proxima Nova for its geometric, modern and strong feel.

© Alejandro Beltran — Barcelona, Spain